Funnel Health Score
Funnel Health Score is a Creator-specific metric that grades a lead-magnet funnel on six dimensions: hook, value clarity, conversion path, social proof, follow-up, and analytics.
Funnel Health Score is a 0–100 composite metric Creator computes for every lead-magnet funnel. It's designed to surface the weak point of a conversion flow before it costs you another 1,000 visitors.
The six sub-scores: hook strength (does the headline match the click intent?), value clarity (is the offer concrete and specific?), conversion path (how many fields, how many steps?), social proof (testimonials, named clients, real numbers?), follow-up sequence (what happens after opt-in?), and analytics setup (are events firing?).
Funnels with scores above 80 typically convert 25%+ of clicks. Funnels below 50 rarely break 6%. The score is most useful as a diagnostic. it doesn't tell you the funnel is broken, it tells you exactly which lever to pull next.
Related terms
- Lead MagnetA lead magnet is a free, downloadable resource. guide, checklist, template, quiz, or funnel. exchanged for an email address.
- B2B Lead GenerationB2B lead generation is the process of identifying and capturing potential business customers. typically other companies or their decision-makers.
- Engagement RateEngagement rate is the percentage of people who saw a LinkedIn post and reacted, commented, or reshared it.
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