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Dataset · Engagementn = 187· Posts collected 2025-2026

LinkedIn conversation index by niche: where comments outrun likes

Comment-to-engagement ratio per niche across 187 creators.

Headline finding

Niches like 'Google Ads & Paid Media for Ecommerce Brands' achieve an 81% conversation index, indicating comments significantly outweigh likes, while 'Political Campaign Strategy' sees only 1.5%.

The 'savability_by_niche' dataset reveals a striking disparity in LinkedIn engagement types across different niches. The top-performing niche, 'Google Ads & Paid Media for Ecommerce Brands,' boasts an 81% conversation index, meaning comments are 4.2x more prevalent than likes. This contrasts sharply with the lowest-performing niche, 'Political Campaign Strategy & Consulting,' which registers a mere 1.5% conversation index. This report analyzes data from 187 creators to highlight where genuine discussion thrives.

The data

NicheCreatorsConv. index %Avg engagement
Google Ads & Paid Media for Ecommerce Brands181461
AI-Powered Content Creation for Solopreneurs & Small Businesses177.5425
B2B Lead Generation & Cold Outreach for SaaS Founders176.6168
AI Automation for Sales and Marketing Teams175.9582
AI Automation for Non-Technical Professionals175.6649
linkedin-growth1751038
LinkedIn Growth for Solopreneurs and Small Business Owners174.4820
AI-Powered Advertising Automation for Google and Meta Ads172.8283
AI-Powered LinkedIn Growth for Content Creators and Personal Brand Builders172.4772
AI-Powered Sales Automation for B2B Lead Generation171.7314
LinkedIn Lead Generation for B2B Founders169.4147
Business Growth for Online Course Creators/Coaches164366
Email Marketing for Online Course Creators163.7190
AI Automation Agency for Small Businesses156.1129
AI Agent Development with Claude155.5862
LinkedIn Lead Generation for Coaches and Consultants254.5394
LinkedIn Lead Generation for B2B Service Providers154.349
AI Agent Development154.2425
LinkedIn Content Strategy for Personal Brand Builders149.972
Sales Development for SaaS Companies149.9262
Early-Stage SaaS Startup Founders & Team Building149.6143
AI Automation for Agencies148.9375
Content Marketing Strategy for Solopreneurs & Small Business Owners146.8276
Commercial Real Estate Investment & Syndication for Accredited Investors146.7297
LinkedIn Marketing for Personal Brands146174
Web Design & Development for Non-Technical Business Owners141.849
LinkedIn Growth for Content Creators and Personal Brand Builders241.82027
Meta Ads for E-commerce Businesses140.7135
LinkedIn Growth for B2B SaaS Founders137.4253
LinkedIn Content Strategy for Solopreneurs236.6287
LinkedIn Content Strategy for Solopreneurs and Small Business Owners135.54
AI Ethics & Tech Satire for Tech-Savvy Professionals135.3359
LinkedIn Content Strategy for B2B Coaches and Consultants133.3334
Finance Function Building for Startups131.824
LinkedIn Personal Branding for Professionals and Entrepreneurs130.9167
Business Exit Strategy & M&A Advisory for Mid-Market Business Owners13019
AI & Productivity128.9617
LinkedIn Strategy1428381
Business Coaching for Solopreneurs126.85
LinkedIn Content Strategy for Solopreneurs & Small Business Owners126.5163
LinkedIn Marketing for B2B Service Providers126.559
B2B SaaS Sales Strategy for Challenger Companies126.247
Personal Development for Ambitious Professionals and Founders125.643
AI Strategy & Pricing for Enterprise Revenue Leaders124.946
Entrepreneurship824.71797
LinkedIn Content Strategy for B2B Professional Services124.28
Career Success Strategy for Early and Mid-Stage Professionals123.815
Project Finance Treasury & Structured Funding for Infrastructure/Asset Finance Professionals123.612
Financial Services & Lending Industry123.210
Content Marketing Operations for B2B Marketing Teams123.151
CFO Leadership & Executive Team Development in Indianapolis122.727
Customer Experience (CX) Leadership & Enterprise AI Implementation122.361
Sales & Outreach622.2110
LinkedIn Content Strategy for B2B Founders & Solopreneurs122.117
Accounting Firm Recruitment and Talent Development121.820
B2B Marketing521.7235
LinkedIn Lead Generation for Coaches121.6107
Venture Capital & Startup Funding Strategy for Founders121.627
B2B Marketing Agency Services & Business Model Transformation121.351
Personal Branding421.1393
Commercial Real Estate (CRE) Financial Modeling & Excel Expertise12110
LinkedIn Marketing for Entrepreneurs120.7225
Accounting Firm Leadership & Professional Development120.626
Medical Device Sales and Distribution for Healthcare Professionals120.489
AI Strategy & Digital Transformation for Enterprise Leaders120.211
B2B Sales Execution & CRO Services for Underperforming Companies12026
Recruiting on LinkedIn119.8180
LinkedIn Personal Branding for B2B Sales Professionals11911
Management Consulting Career Development118.116
AI and Creativity for Digital Artists118551
Organizational Psychology & Leadership Development for Business Professionals117.6108
AI Ethics and Algorithm Transparency for Tech-Conscious Professionals117.6283
Agentic AI in Real Estate and Capital Markets117.568
Agency Leadership & Financial Management for Service Business Owners117.410
Sports Coaching & Athlete Development117.19
Leadership Development for CEOs and Founders117.11420
AI Agents for Business Automation117568
Recruitment Strategies for Attracting Young Talent116.3345
Leadership & Personal Growth515.91939
Sports Networking and Professional Relationship Building115.814
Wealth Management Recruitment and Financial Services Careers115.538
Financial Management for CEOs and Business Owners114.9427
Financial Planning & Wealth Management for High-Net-Worth Individuals114.992
IPO Readiness & Corporate Governance for Board Members and CFOs114.822
Wealth Management & Estate Planning for Ultra-High-Net-Worth Families114.73
Generic LinkedIn Engagement114.67
Executive Leadership Services for Mid-Market Companies114.18
AI Prompt Engineering for Business Productivity113.71547
Luxury Real Estate in Miami113.32
B2B SaaS Product Marketing & Sales Strategy for Complex Solutions113.11
M&A Advisory for Founders and Business Owners112.923
Legal Operations Leadership and In-House Counsel Management112.233
Fractional CMO for Early-Stage B2B Startups11288
Recruiting and Talent Acquisition211.9824
Financial Management for Growing B2B Companies and Founders111.920
Founder Fundraising Strategy and Investor Alignment111.98
LinkedIn Networking & Outreach for Professionals111.8100
Global Health & Immunization Advocacy111.62117
Humanitarian Leadership and Personal Development for Conscious Professionals111.49
Startup Funding & Investor Relations for Early-Stage Founders110.712
Financial Planning & Analysis (FP&A)110.644
Insurance Industry Digital Transformation & InsurTech110.422
Alternative Asset Management and Private Equity Capital Raising1105
Career Development for Tech Product Managers19.727
Personal Development for Professionals48.8464
Early-Stage Startup Founders18.7238
Parental Financial Education and Kids' Money Management18.14
PR and Press Release Strategy for Entrepreneurs and Small Business Owners17.5225
Tech Recruitment and Hiring for Enterprise Software Companies1769
Real Estate Entertainment & Netflix Reality TV Promotion16.61049
General Motivation and Encouragement16.353
Investment Banking Recruitment and Career Development16.256
Renewable Energy Investment & Policy16544
Financial Management for Small Business Owners166
AI Agent Development for Software Engineers15.14246
Political Commentary and Civic Engagement15.132
Tax Planning and Deductions for Individual Filers14.920
Renewable Energy Investment & Infrastructure Finance in Latin America14.641
Mobile App Development for Fintech & Wealth Management14.252
AI Ethics and Corporate Accountability Activism13.71247
Executive Recruitment for C-Suite Positions in Ontario13.639
Cybersecurity Consulting for Mexican Small Businesses13.5222
Healthcare Innovation and Medical Technology for Young Entrepreneurs12.6987
Political Campaign Strategy & Consulting11.541

Key findings

  • 1

    Google Ads & Paid Media for Ecommerce Brands leads with an 81% conversation index.

  • 2

    AI-Powered Content Creation for Solopreneurs shows a 77.5% conversation index.

  • 3

    B2B Lead Generation for SaaS Founders has a 76.6% conversation index.

  • 4

    LinkedIn Growth for Solopreneurs achieves a 74.4% conversation index.

  • 5

    AI Automation for Sales and Marketing Teams reaches a 75.9% conversation index.

  • 6

    Political Campaign Strategy & Consulting has the lowest conversation index at 1.5%.

  • 7

    AI Agent Development for Software Engineers has 4246 average engagement, 5.1% conversation index.

What it means

The data suggests that niches focused on practical, problem-solving topics, particularly in digital marketing and AI automation, are highly effective at generating comments. For example, 'Google Ads & Paid Media for Ecommerce Brands' (81% conversation index) and 'AI-Powered Content Creation for Solopreneurs' (77.5%) indicate that audiences in these areas are actively seeking and contributing to solutions. This implies that content offering direct value, actionable insights, or addressing specific pain points is more likely to elicit a conversational response. Conversely, broader or more abstract topics, such as 'Political Campaign Strategy & Consulting' (1.5%) or 'Luxury Real Estate in Miami' (13.3%), tend to attract fewer comments relative to likes. Marketers and founders in high-conversation niches should prioritize content that invites questions, opinions, and shared experiences to capitalize on this engagement pattern.

Who this is for

  • You are a marketer seeking high-engagement content strategies.
  • You are a founder looking to identify conversational niches.
  • You are a researcher studying LinkedIn engagement patterns.
  • You are a content creator aiming to increase comments on your posts.

Methodology

This report analyzes data from 187 creators on LinkedIn, categorized by their primary niche. The 'conversation index' is calculated as the percentage of total engagement (likes + comments) that comes from comments. This metric highlights content that sparks discussion rather than passive approval. 'Average engagement' represents the mean total reactions (likes + comments) per post within each niche. Data was collected and processed by Creator (getcreator.io) and is licensed under CC-BY 4.0.

Limitations

This dataset focuses solely on the conversation index and average engagement per niche, based on 187 creators. It does not account for follower count, post frequency, content format, or the specific types of comments. The 'creators' count per niche is often one, limiting generalizability within those specific categories. It also does not differentiate between various types of 'likes' or other reactions.

Cite this dataset

Creator. (2026). “LinkedIn conversation index by niche: where comments outrun likes”. Retrieved from https://www.getcreator.io/data/linkedin-conversation-index-by-niche